Re-evaluation of Product

After testing my initial product, based on my own perceptions as well as observations and comments from the target market and my manager, I realised that the video seemed to be lacking a sense of professionalism. Due to this, I decided to change the video-editing software that I used to make the music video. Originally, I used Windows Movie Maker because it is easily accessible and I had prior knowledge and proffiency with the program. However, I felt that this was limiting me creatively, so i decided to opt for using Imovie instead.

Entry 36-Documentation of editing process

ICT Screen Shots of Video Editing Process

Entry 35-Music Video Progress

I am now in the final editing stages. I have sequenced the various shots, added effects and transitions where necessary and edited individual footage. I still need to add some textual information such as the titles and credits etc.
I also need to ensure that it meets the client specifications before coverting it into a suitable format to be uploaded onto youtube.

Entry 34-Exporting a music File

Today I learnt how to export an mp3 file from audacity to use with other programs.
I also learnt how to convert my video footage from MPEG-4 format to WMV, which is suitable for editing with Windows Movie Maker.
Finally, I figured out how to use various video effects to make my music video look more effective and to communicate to the audience.

Entry 33-Completed Music Magazine Cover

This is my music magazine cover. I used Adobe Photoshop to design it, and considered various features such as textual codes, colour codes, image and placement. I have also saved a copy in my IEA portfolio.

Entry 32-Internet Research

I used the website "freeloops.com" to find drum loops which I could download and incorporate into my song during the editing process.

Entry 31-Magazine Cover Initial Ideas

This is my initial idea for the design of the music magazine cover. I included a variety of important elements linked to advertising. For example, the masthead (Billboard) is located at the top for conventional purposes, as it aids in display and distribution. The Feature Photograph on the front cover is of the artist (in this case, me) which helps to promote their image and to draw attention to them, highlighting their significance before the article is read. I also added feature article information as well as tags to engage the reader. The puff (Experience the Buzz) is also a form of self promotion for the magazine company iteself.