Friday 12 February 2010

Entry 12 (Facilities)

I have identified the specific hardware and software I will need throughout my project.

HARDWARE- Sony Cybershot Camera ( model number-DSC-T90), with a 4GB Sony Memory Stick Produo


Acer laptop





SOFTWARE- Audacity( to edit sound) Microsoft Publisher (for flyers), Adobe Photoshop Premium CS5, Microsoft Project (for Gantt Chart) and Windows Movie Maker(for editing music video).

Monday 8 February 2010

Entry 12 -background research

During the process of interviewing my client, I also did some background research.
I analysed a variety of different music videos on youtube and noted down general specifications that I observed, which I could incorporate into my video:
- parallel narratives/action --> the video switched from clips of the singer(s) actually singing to a story linked to the song's lyrics/meanings being shown with the song playing.
-switching scenes
-transitions (fade, wipe, dissolve)
-establishing shots to give an idea of location to audience
- different colours (eg black and white) to suggest contrast and 'replay events'
- processes captured throughout video (getting ready, playing in concert, zoom in of singing)

I also met with my primary client, and together we laid out some basic project objectives.
1} The video would switch between the artist and a more symbolic representation of the narrative.
2) The music video would use colour symbolism to create meaning for the audience.
3) I would carefully consider the mise-en-scene for the different shots to directly link it back to the lyrics of the song.
4) As far as advertising, which would be the website, I would include a picture of the artist (me) and consider the effect of written codes on audiences.

Thursday 4 February 2010

Entry 11- Client interview

After my recent interview with my secondary client, Ayra, I got information for potential ideas leading up to the final music video. I asked her about different aspects of my project such as style of song, instruments to be included and features of the video.
These are my results:

Ayra said (4:34 PM):
I think your song should be something that everyone can relate to. Maybe it could be about love (sad love or happy love), something that isn't going right in life, or it could just be a song without lyrics to it but the instruments show the emotion in the song. I think your song should tell a story and have a moral to it so you can show the story in your music video. However, you could go from a totally different perspective and create an upbeat, dance club style song which people will also love.
Ayra said (4:37 PM):
I think to make your music video look professional, it should switch from scenes. Like one scene of you or someone playing the instruments that are in the song, and another telling the story. So both will be continuously switching back and forth like a typical music video.
Ayra said (4:40 PM):
I think both club dance style and a more downbeat style song have potential. If you were to choose a club dance style song, I think you'd have to have a typical beat, and a lot of electronic layers, which you could possibly do with a synthesizer. Club dance songs are usually longer than normal though. For a downbeat style song, I think the usual guitar, drums and piano will go really well, like a mini band